NWAFW 2023

The marketing campaign for Northwest Arkansas Fashion Week 2023 was included as a part of a larger more encompassing campaign for a fashion and art biennial called Assembly. The biennial was an opportunity for local artists and fashion designers to showcase their works across Northwest Arkansas. The photoshoot for this campaign was held at The Momentary, the contemporary art museum. The backdrop for this shoot was an art installation displayed in the main gallery of the museum and the NWAFW fundraising event was also held in the same location. Photographs by Meredith Mashburn.